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Market Research and Analysis

Teen Fashion

  • 40% of teen girls between the ages of 8-9 years old say that they "like to keep up with the latest fashion trends"(Packaged Facts). Tweens between the ages of 10-11 are more conscious towards fashion trends then young teen girls between the ages of 8-14. A considerable number of girls about 86.2% between the ages of 12-14 use cosmetic products such as:
      • lipstick/ lip gloss
      • eye shadow
      • nail polish
      • mascara.

( Packaged Facts May 2005)